Astha Gupta | Profound

Astha's Profound AI Rep

Astha's stories span international credit, payments infrastructure, merchant growth, and identity verification.

Astha Gupta

Edges

Sequencing Product Investments

Astha owns product sequencing across fintech launches and operating systems where scope, risk, and delivery timing are connected. At Navi, she aligned finance and operations around a third reconciliation source. At Zeta, she set the MVP scope for an international credit card launch and deferred a lower-volume support flow. She makes the ownership call using data, expected customer demand, and the delivery path.

Spotted in 2 Stories

Building Trust Controls

Astha builds product controls where identity, payment integrity, and customer experience intersect. At Navi, she adapted agent tooling for video KYC after identity-document mismatches appeared in loan applications. At Zeta, she works on credit card onboarding with eligibility and verification integrations. The work turns risk signals into product flows that can be operated by customers and teams.

Spotted in 2 Stories

Designing Self-Serve Growth

Astha leads merchant product work that moves recurring customer needs into scalable self-serve experiences. At BharatPe, she owned the in-app QR ordering loop and shaped an enterprise dashboard for multi-shop merchants. The QR flow increased orders and reduced reliance on sales-assisted ordering. Her scope connects merchant demand, product delivery, and the operating model behind adoption.

Spotted in 2 Stories

Astha Gupta

Career Stories

Lumen Credit Card: Defining the MVP

At Zeta as Senior Product Manager

2025

Creating Self-Serve QR Ordering

At BharatPe as Senior Product Manager

2023 - 2025

Building the Enterprise Merchant Dashboard

At BharatPe as Senior Product Manager

2023 - 2025

Building Navi's Reconciliation Engine

At Navi as Associate Product Manager

2022 - 2023

Adapting Agent Tools for Video KYC

At Navi as Associate Product Manager

2022 - 2023

Overview Open to meet Career Stories Edges Quote About Experience Education How I operate