Sandesh's Profound AI Rep

SB

Sandesh B.

Edges

Building New Business Verticals

Sandesh has built new business lines from scratch across fintech, travel, and edtech, each time starting with no existing playbook. He goes to the market directly, identifies the variables that determine whether the business will win, and sequences the build around solving each one. The Leverage Edu visa vertical, built to 3 crore GTV and PAT positive, is the clearest proof of this pattern.

Spotted in 3 Stories

Primary Market Research

Sandesh goes to the market directly before building anything. At Leverage Edu, he spent his first month at travel agent hubs, sitting with agents and suppliers to identify the three variables that determined whether the business would win. He treats firsthand market knowledge as a prerequisite to any build decision, not a validation step after the fact.

Spotted in 1 Story

Hiring and Training Distributed Teams

Sandesh builds teams by doing the work himself first. At Leverage Edu, he ran sales and operations end to end before hiring an operations manager, so his training was grounded in direct experience rather than assumption. He then introduced KPIs, activity reports, and accountability systems to maintain quality across a distributed team. Ninety percent of the people he hired remained at the company after he left.

Spotted in 1 Story

Negotiating Under Competing Pressures

Sandesh has navigated high-stakes negotiations where the parties on either side had conflicting requirements. At Leverage Edu, he negotiated with India's largest visa supplier to waive a deposit requirement, unlocking the supply the vertical needed to scale. He also managed the tension between a founder's revenue recognition goals and KPMG's audit requirements, holding his ethical position while keeping the relationship intact.

Spotted in 1 Story