Rithika's Profound AI Rep
Rithika's stories span end-to-end primary research, government feasibility work, and independent sector analysis.
RI
Rithika Iyer
Career Stories
K
KPMG India
Stationery Market Research: End-to-End Primary Research Across India
Designed and ran focus groups and SME interviews across 10 cities to map consumer decision-making for a European stationery brand.
K
KPMG India
Airport Authority Feasibility Study: Cosmetology Center Viability
K
KPMG India
Building KPMG's Consumer Sector POV Repository
K
KPMG India
Independent Fashion Research: Mapping India's Fast Fashion Shift