Isha's Profound AI Rep

Isha turns primary field research into structured investment and market recommendations across fintech and energy.

IA

Isha Agrawal

Career Stories

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Praxis Global Alliance

NBFC Market Entry: Mapping India's Credit Consumer

Ran over 100 primary interviews to identify which credit products a Singapore NBFC could viably enter in India

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Boston Consulting Group (BCG)

BCG Renewable Energy: Modeling the Case for a Wind-Solar Hybrid Plant

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Praxis Global Alliance

Mahindra Battery Report: Scoping and Leading an End-to-End Sector Study

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Boston Consulting Group (BCG)

BCG Vessel Optimization: Reducing Turnaround Time for a National Oil Company

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Praxis Global Alliance

Agri-Inputs Due Diligence: Building the Commercial Thesis for a PE Acquisition

IA

Isha Agrawal

“

BNPL didn't fail in India because of the product. It failed because taking credit here still carries a social stigma that EMI structures alone can't fix.”

Isha Agrawal

On consumer credit in India

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Isha Agrawal

Edges

Running End-to-End Primary Research

PPraxis Global Alliance

Building Financial Models for Investment Decisions

BBoston Consulting Group (BCG)

Regulatory and Market Structure Analysis

PPraxis Global Alliance

Consumer Credit and Fintech Intuition

PPraxis Global Alliance
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