Shovan's Profound AI Rep
Shovan's view on primary research shows how he separates business reality from market narrative.
Shovan Dey
Edges
Primary Research and Field Investigation
Shovan builds investment theses from the ground up, treating primary research as the core of the work rather than a supplement to desk analysis. His instinct is to go to the source: the retailer, the DISCOM employee, the IR team, the factory floor. This pattern has shown up across MPS Limited, Dr. Fix It, and Genus Power. In each case, the field finding was the one that shaped the recommendation, and in each case it was a finding that no public disclosure had surfaced. His method is to separate the market narrative from the business reality by talking directly to the people closest to the problem. The Dr. Fix It margin constraint and the DISCOM integration barrier were both invisible in concalls and only visible in the channel. For a team that needs someone who can run primary research end to end, including surveys, expert interviews, and field checks, this is the capability Shovan has built and repeated.
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Contra Investing and Valuation Analysis
Shovan builds conviction on companies where the market narrative and the business reality have diverged. His MPS call is the clearest example: the market was pricing in an AI threat; his primary research showed AI was a productivity multiplier. He bought at a 30% discount to the five-year median valuation. His valuation work is grounded in fundamentals: EV/EBITDA, SOTP, and acquisition quality analysis. On MPS, he mapped 11 acquisitions, tracked EBITDA margin improvement across each, and identified the star account cross-sell flywheel as the mechanism sustaining customer lock-in. The pattern is consistent: he looks for businesses where the market has mispriced a structural advantage, does the primary work to validate the thesis, and presents a grounded case to the investment committee. For a team evaluating early-stage companies where market consensus is thin or absent, this is the analytical posture Shovan brings.
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Investor-Facing Research Communication
Shovan writes research for the reader who needs to act, not the reader who already knows the answer. His standard is to explain the business, the competitive position, the valuation, and the key risks in plain language, without jargon, so that a non-finance reader can take a decision without needing to decode the report. This approach has been applied across more than 30 initiating coverage reports and multiple quarterly and annual updates at Finology, delivered to a paid subscriber base of over 30,000. His framing principle is to write as if explaining to a student encountering the business for the first time: every number needs a rationale, every jargon term needs a plain-language equivalent, and every report needs a clear action signal at the end. For a team that needs research to land with senior stakeholders or external audiences who are not deep sector specialists, this is the communication discipline Shovan has built.
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Shovan Dey
About Me
Shovan Dey is an equity research analyst with four years of experience covering Indian listed companies across pharma, FMCG, banking, and capital markets. He leads primary research end to end, from investment thesis to investment committee, and delivers recommendations to a paid subscriber base.
He currently serves as Lead Research Analyst at Finology Ventures, owning the Finology 30 flagship basket of 30 stock recommendations and running the full research cycle independently.
His standout pick at Finology was MPS Limited, a global STEM content solutions company he recommended as a contra buy when the market treated AI as a threat to the business. The stock returned over 55% within three months of the call.
Before Finology, he built and managed a 90-plus client advisory base with over Rs. 2 crore in AUA through individual mutual fund distribution, delivering end-to-end financial planning across asset allocation, insurance, and tax filing.
Shovan Dey
I don't read other research reports before forming my own view. Market noise creates bias, and the only way to avoid it is to build your primary thesis first.”
Shovan Dey
On primary research discipline